Top 5 Beauty Retail Apps on Android in Tunisia for Q2 2024

The second quarter of 2024 saw varied performances for the top 5 beauty retail apps on the Android platform in Tunisia. Here’s a detailed look at their trends in downloads and active users, based on data from Sensor Tower.

Oriflame experienced a notable increase in downloads, peaking at around 1.1K in mid-May. Weekly downloads showed an upward trend, starting from 633 in early April and reaching a high of 1.1K. Active users also saw a steady increase, from 4K in early April to approximately 5.6K by the end of June.

Korean Skincare EU had a mixed performance in terms of downloads. The app started the quarter with 318 downloads and fluctuated throughout, ending with 311 downloads in the last week of June. Active users, however, showed a positive trend, starting at 4.1K and reaching about 5.5K by the end of the quarter.

BeautyStore had a relatively stable download rate with some fluctuations. Downloads ranged from 194 to 483 throughout the quarter, peaking at 483 in the last week of June. Data on active users for BeautyStore was not available.

Floraison saw significant growth in downloads, particularly in early June with a peak of 1.2K downloads. However, this number declined to 329 by the end of the month. Active users data for Floraison was not provided, but the download trends indicate a strong initial interest.

Pixi Beauty experienced moderate download activity. The app's downloads ranged from 72 to 172, with the peak occurring in late May. There was a consistent level of interest, maintaining an average of around 100 downloads per week. Active users data was not available.

For more in-depth insights and data, visit Sensor Tower.